Sarah Jessica Parker unveils her new fragrance “Covet” at Macy’s at Herald Square in New York City yesterday. This The Sex And The City star’s second scent release following her 2005′s Lovely.

sarah covet

At least SJP waited two years to launch her second perfume unlike some of her competitors in the celebrity scent market. Jennifer Lopez for one has released a whooping 7 fragrances since 2002!

It all translate to one word “money.”

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