Jesse McCartney is the new face of Bongo Jeans. The Leavin’  heartthrob will be featured in the Jeans ads with some gorgeous female models.  I guess this handsome 21-year old won’t be leaving anytime soon.

 more photos after the jump…

Bongo jeans normally uses female celebrities as its ads spokespeople, having in the past included Rachel Bilson, Nicole Richie, Kristin Cavallari, Kim Kardashian and others.

“This season, we made a departure from the usual “It” girl in our Bongo campaign and instead chose to feature one of music’s hottest stars and the “It” guy who currently has the #1 song at Top 40 radio, Jesse McCartney,” says Bongo’s Chief Marketing Officer as reports by AHN

The brand’s new “It” guy will not only appear in the ad, but also make personal appearances at other events to promote his partnership with the brand.

photos of McCartney performiing at the B96 Summer Bash in Bridgeview, Illinois last month.

photos: PR Photos

Click Here to view Jesse McCartney’s Leavin’ music video

So.. I say wear a pair of Bongo and dream about Jesse!