Kim Kardashian is dead? Well, not really…but she will experience a digital death of sorts this Wednesday in order to raise awareness for World AIDS Day on December 1st. Kim Kardashian, Lady Gaga, Justin Timberlake and others will all log off facebook and twitter for 24 hours.

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The campaign is called Digital Life Sacrifice and the charity’s co-founder told People:

“We’re trying to sort of make the remark: Why do we care so much about the death of one celebrity as opposed to millions and millions of people dying in the place that we’re all from?” says Leigh Blake, co-founder of Keep a Child Alive. “It’s about love and respect and human dignity.”

Kim K., Gaga and the bunch plan to sign back on once the charity earns $1 million.

Photos: Fame

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