The KARDASHIAN sisters could be sued for allegedly stealing the name for their new makeup line, Khroma Beauty.

Whoa.

Kim Kourtney Khloe Kardashian Khroma Beauty Photos 005 780x555

Kim, Kourtney and Khloe Kardashian will soon be launching their newest line of makeup called “Khroma Beauty” and it’s expected to be a hit. Unfortunately, they may have to change its brand name as it’s not original.

The co-owner for the luxurious beauty line called “Chroma Makeup” from Beverly Hills, Michael Rey, has gone forward and claimed the reality star sisters hijacked the name for their “cheap” cosmetics line.

Their problem? An expected confusion among the marketplace. TMZ explained:

Michael fears his high-end customers will run for other parts of the Hills … thinking their primo cosmetics are not so primo after all ….and they’ll be embarrassed to say they wear Chroma.”

Fearing the worst, Michael has reportedly hired a legal team and is expected to contact the Kardashians anytime soon, who will hopefully change their name. If they don’t, Michael says he’s prepared to take legal action against them.

For now, “Chroma Makeup” has made it clear that they are in no way affiliated with the “low-budget cosmetic products” the Kardashians are selling.

Photos Via Kim Kardashian‘s Celebuzz

share save 171 16