Ivanka Trump shows her New Jewelry Collection and promotes the opening of The Penthouse Suites at Trump Taj Mahal on October 11, 2007 in Atlantic City, New Jersey. Must be pretty easy for Ivanka to sell jewelries and for that matter must be easy for her to sell anything with daddy, Donald Trump behind her every step of the way.

Ivanka Trump celebrates the Launch of her Ivanka Trump Fine Jewelry Collection at the Carlton hotel on September 20, 2007 in New York City.

Trump has formed a partnership with Dynamic Diamond Corp., a Diamond Trading Co.  to create a complete line of diamond jewelry under her name. Three Ivanka Trump boutiques are planned to open this year.

The first, a 1,100-square-foot unit, will open on Madison Avenue in September, followed by one in Las Vegas. Ivanka declined to give the exact addresses or the third location.